Law Firm Retreats, CLE, and Marketing Training

Law Firm Speakers and Retreats is a comprehensive Speakers Bureau designed exclusively for the legal profession. We detail 100 of the most-popular lawyer marketing training, law firm retreat, and MCLE and Ethics programs and presentations -- all thoroughly vetted.

From Marketing, Social Media, and SEO presentations to the Future of the Legal Profession, we offer the best law firm retreat speakers. You'll also find special resources, from magicians to musicians, as well as exclusive discounts and special offers. If you're looking for a proven presenter for an important law firm retreat or other program, start your search here.

Training, Keynotes, and CLE

A little training can turn more of your lawyers into a motivated team of high-powered rainmakers. 

Having practiced as a commercial litigator and marketing partner, Ross Fishman JD, speaks credibly to lawyer audiences.  In sessions ranging from one hour to a full day, he provides a practical, hands-on approach, ensuring that your firm's marketing is productive and effective, and that your lawyers will have clients when they need them.


These interactive programs are educational yet entertaining, fully supporting the efforts of a firm’s in-house marketing professionals.  Ross also emphasizes the applicable Ethics rules relating to communications, solicitation, advertising, and promotions, and most of these programs can qualify for CLE Ethics credit. 

All law firm marketing presentations are individually tailored to each firm's unique needs, and may include one-on-one or small-group follow-up as necessary. The hottest topics are highlighted below in red.

HOT TOPICS
§       The Future of the Legal Profession: Technology, the recession, and buying habits have caused tremendous change. How can law firms adapt and thrive?
§       Web 2.0: Google, Facebook, LinkedIn, and Other Social Media Tools.
§       Marketing and business-development best practices: 
      Owning your market in four months.
§       Marketing in a Recession.  It's Time to Dominate!
§       Go From "Zero" to "Guru" in Three Months.

CLE AND ETHICS
§         "From Hammers to Hand Grenades" – Creative Marketing and Legal Ethics.
§         Focused Marketing: An Efficient, Ethical Approach to Business Development.
§         Topless Marketing: An entertaining 300-year history of lawyer marketing and ethics.

STRATEGY, DIFFERENTIATION, AND BRANDING
§       Niche / Industry Marketing: An Efficient, Practical, Effective Process.
§       "We're Different! So Why Does No One Know It?"  Developing a Killer Strategy.
§       Jumping on the Differentiation Brandwagon – Positioning Your Firm, Practice, or Office.

CREATIVITY AND INNOVATION
§         Creating and Selling Innovation to Lawyers.
§         Outside-the-Box Marketing Ideas.

NETWORKING
§         How to Work a Room and Live to Profit From it – Ethical Networking.
§         No Network? No Clients.
§         Net/Working a Room, with Live Practice.

PUBLIC RELATIONS AND ADVERTISING
§       "Get Exposed by the Media, And Benefit From It - Using Public Relations to Ethically Build Your Firm."
§       PR for PI Firms.  PDQ.
§       How to Create Powerful, Ethical Advertising (Without Skylines, Gavels, Globes, or Columns…).

CLIENT-ORIENTED PROGRAMS
§       "He Said What?" - A Candid, Interactive Client Roundtable.
§       "Worst-Case Scenario" - This is Not Your Typical Legal Seminar. 

MARKETING PLANS
§       Developing an Effective Individual Marketing Plan.
§       "No one's leaving 'til it's done!" Writing an Associate Marketing Plan. 

CLIENT SERVICE AND RETENTION
§       "I'll never hire them again!" - Client Service and Site Visits.
§       Secrets of Client Retention and Maximizing Profits.

ASSOCIATE TRAINING
§       Step-by-Step Marketing for Associates.
§       Marketing Overview or "Everything You've Always Wanted to Know about Ethical Marketing, But Were Too Bored to Ask."
§       Painfully Practical Associate Training.

SPECIFIC TYPES OF FIRMS
§       How to market:
o       An International Network.
o       An Insurance Practice.
o       A Specialty Practice.
o       A Divorce Practice.
o       A Litigation Practice.

CROSS SELLING
§       Secrets of Successful Cross-Selling.  It Can Work.  No, Really.
§       Key-Client Program.  Retaining Your Top Clients.

SPECIALTY PROGRAMS
§       Recruiting is Just Marketing – To a Different Audience. 
§       "If you give a mouse a cookie…"  Compensation Issues for Law Firms. 
§       "What a 2,500-Year-Old Chinese General Can Teach You About Marketing – The Art of War for Lawyers."
§       "Oh, those darn kids!Generational Issues in Law Firms.
§       How to Organize a Great Firm Retreat.