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Friday, May 17, 2013

Interview with NALP's Mary Beal - Part II

I recently had the good fortune to present at NALP’s 2013 annual conference in Tampa alongside Thomson Reuter’s terrific Lee Ann Enquist on the subject of “Client-Development Readiness: Aligning Professional Development with Associate Marketing in a Competitive Market.”

The wide-ranging conference attendees included law firm professional-development experts, in-house recruiters, law school career-services professionals, and many more.  Everyone seemed to have a great time and the programming was excellent.

LawFirmSpeakers was fortunate to be able to grab a few minutes discuss the conference with the charming Mary Beal, the Director of Member Professional Development for NALP.

Click HERE to watch the second and final part of the video.

Monday, May 6, 2013

Bingham's Vivian Wexler at NALP re Associate Marketing Training



I co-presented a program in Tampa at NALP’s 2013 annual conference called “Client-Development Readiness: Aligning Professional Development with Associate Marketing in a Competitive Market.”

We discussed law firms’ need to offer more than simply substantive education to their associates. Sure, high-quality technical legal skills are critical, but to have truly successful careers, today’s associates need to add networking, marketing, and business-development weapons to their arsenal.

Among our terrific attendees was Vivian Z. Wexler, Bingham’s Senior Manager, Learning and Development.  Vivian was kind enough to share with us some of her previous experience as an Assistant Director at Harvard Law School, where she developed programs and advised law students.

We grabbed her briefly after the session, to learn her thoughts regarding law firms offering marketing training to their associates.

She’s terrific.  Click here for the interview.

Sunday, April 28, 2013

Interview with NALP's Mary Beal - Part I

Last week, I had the opportunity to present at NALP’s annual conference in Tampa alongside Thomson Reuter’s terrific Lee Ann Enquist on the subject of “Client Development Readiness: Aligning Professional Development with Associate Marketing in a Competitive Market.”

Among other things, we discussed how marketing relates to law school recruiting and lateral hiring, as well as how law firms' in-house professional development team can help their lawyers focus to achieve better networking and client-development results.  We also touched on West LegalEdcenter's innovative Beyond the Bar online-training program. 

Everyone had a great time, and the 1200-attendee program was effortlessly organized and run by the talented NALP staff.


While there, we took the opportunity to sit down for a few minutes and discuss the conference with the charming Mary Beal, the Director of Member Professional Development for NALP (the National Association of Law Placement).

Click HERE to see the first part of the interview.